Minimizing Friction Points
Digital wallet payments enable our fans to engage and transact with us in a more fluid manner. There’s a lot of friction at the sports arena — battling traffic, distributing tickets, waiting in line. Payments is one of them. You have to pull out your wallet, deal with change or credit cards. One-click technologies minimize the friction. And we’re focused on minimizing friction points wherever we can.
Chief Marketing Officer, Sacramento Kings
In the spring of 2014, the Kings became the first professional sports franchise to accept Bitcoin as payment.