How will innovations in biological science change the fairness, safety, and meaning of sports?
Creative Destruction Matrix
DISRUPTIONUneven Playing Field “Gene doping” — in one-time-use virus form — will alter athletes’ DNA expression; essentially invisible to detection, it will erode the implicit promise that the game has not been rigged. | OPPORTUNITYLegal, safe, and identifiable ways to provide physiological advantages will be far more beneficial and impactful than current sports-doping methods. | |
DISRUPTION10,000 Hours Is now a Pill The AICAR drug boosts mitochondria production in muscle cells, which will allow sedentary people to run like they’ve been training their whole lives. | OPPORTUNITYAICAR’s usage is easily detected in the bloodstream, and if it’s truly safe, this drug should — and will — be used by everyone to prevent obesity and diabetes. |